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There are many ways to build a list on the internet but one method which often gets overlooked by most internet marketers involves writing press releases which can instantly add hundreds of new subscribers to your list with little effort.

The most popular press release website on the internet is called PR Web which is used by thousands of website owners on a regular basis because it generates the most traffic and provides massive exposure by displaying your message on their home page and on a variety of different partner websites which they own.

As well as the paid option you can also use the free service to submit your press release on the PR Web home page. If you want maximum exposure you should use the paid option but the free service will still generate a significant amount of traffic, so if you have a small budget or want to test it out for the first time you should submit a free press release.

Most press releases are used to announce specific news or events so you will need to write in a certain way to achieve the best results. Because of this its a good idea to write about what is happening in your industry or the latest news which is related to the topic of your list so that when people read your press release and visit your squeeze page they will be more likely to subscribe because its relevant.

For example, if your list is about “traffic generation” you could write a press release about how videos can now be used to generate traffic for free using websites such as You Tube, or if your list is about “blog marketing” you could write a press release about how social bookmarking can now be used to get content in front of a wider audience.

If you are not sure what to write about or how to write a press release you can always visit the PR Web home page and click on the tags to see examples of previous posts that people have made in different markets. You will notice all kinds of different press releases about specific topics and some that are simply announcements of the latest newsletter issue or a new website design. This will help you get ideas about what you can write in your press release.

Its actually very easy to write a press release and you can be rewarded with a sudden surge of new subscribers to your list depending on which market you target and how well its written. If the content of your press release is interesting and is about the latest news or events concerning your target market it can be picked up and displayed on various news websites which will give you even more exposure.

To maximise the amount of subscribers you collect from each press release that you write you should only include the link to your squeeze page and no other websites. If you include too many different links you will lower your response rates because readers will visit each website and become distracted. As well as links you can also include an image in your press release to help readers understand what you are offering.

So if you are looking for new ways to build your list you should seriously consider using press releases to send traffic to your squeeze page and collect new subscribers. Once you have written a successful press release and seen the results that it can generate you will want to use it again and again to keep expanding your business.

This article was written by Simon Akers who is the editor of the Marketing Oasis newsletter, a free internet marketing ezine packed with tips to help you succeed and increase your profits: http://www.MarketingOasis.com

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