5 HubSpot alternatives you need to know this 2023

HubSpot CRM is one of the most popular CRM platforms on the market today. It is not, however, the only stable CRM system available. In this post, we’ll go through some HubSpot alternatives to consider. We’ll go through the key features, pricing, and key details of each of these other solutions so you can make an informed decision about which solution is best for your company.

Although HubSpot is a common platform, it may not always be the best choice when considering the size of your business, the industry in which it operates, the need for more advanced features, and other unique and relevant requirements.

HubSpot may not always be the best option, and there may be better options available. Here, we present all of the other possibilities for you to consider in order to make an informed decision.

  1. NotifyVisitors

NotifyVisitors is a powerful alternative to HubSpot, offering businesses the same suite of tools for customer engagement and website optimization. With NotifyVisitors, businesses can create automated notifications that are tailored to their target customer demographics, giving them the ability to better engage with their existing customers and reach new ones.

It also provides access to ready-made templates and widgets that enable businesses to customize their website design without needing coding knowledge. In addition, the platform offers detailed analytics that provide insight into user behaviour, helping businesses understand how best to engage with their customers.

Overall, NotifyVisitors is an ideal solution for small businesses looking for an effective HubSpot alternative.

NotifyVisitors offers a range of features and tools to help businesses engage with their customers, including customizable notifications, personalized messages, advanced analytics, and pre-made templates and widgets.


  • Customizable notifications that can be tailored to your customer base
  • Easy to use pre-made templates and widgets
  • Detailed analytics for insight into user behavior
  • Low cost compared to other solutions in the market


  • Limited customer support options
  • Limited third party integrations
  1. EngageBay

EngageBay is a customer relationship management system (CRM) that integrates sales, marketing, and customer service activities into a single, easy-to-use platform. It can then automate those business processes, allowing owners to concentrate on other aspects of their company that need improvement. 

HubSpot is one of the competitors in the digital landscape that has similar experiences to EngageBay’s.  However, it comes with hefty costs, making it difficult for a small business to invest in marketing, sales, and CRM. Because of its low cost, EngageBay is a one-of-a-kind solution in today’s market. There’s nothing preventing you from trying out the features with a free tier for all of the separate bays and a free one for the all-in-one service.


  • The majority of EngageBay’s marketing automation services are free. When you combine that with their free CRM, your small business will get started with a lot of useful tools at no cost.
  • Other EngageBay plans are reasonably priced and suitable for small businesses.
  • With EngageBay’s all-in-one suite, you can pay for sales and marketing tools all in one place!


The HubSpot CRM was created with growing teams in mind. HubSpot’s award-winning app is used by over 100,000 customers in over 120 countries to attract, engage, and delight their customers. Whereas, in case of EngageBay, Small and medium-sized businesses in need of a cost-effective all-in-one sales and marketing solution to attract, interact, cultivate, and convert visitors to customers. Hence, HubSpot is high competition for this CRM. 

  1. Sugar CRM:

SugarCRM is a cloud-based platform for automating sales, marketing, account management, and customer relationship management. SugarCRM includes customizable home pages, a new-user “wizard” tool for beginners, a shortcut bar, enhanced-view global search functions, and downloadable plug-ins, among other things. SugarCRM is a free and open-source CRM system.

This provides flexibility in customizing the solution to meet the needs of various businesses. SugarCRM also interacts with a variety of third-party systems and supports the development of new modules using the built-in tools. The software is compatible with Windows, Linux, and both Windows and Mac operating systems.


SugarCRM users seem to appreciate the ability to customize dashboards. They do the same thing with the initiative and report setup wizards. These features, as well as the ability to connect with multiple email providers, are frequently listed in user reviews.


There has also been feedback that HTML templates and coding do not always migrate cleanly to the CRM and must be cleaned up after the import. If you have your own developers, this isn’t a big deal, but if the service is outsourced, it can be a huge pain.

  1. Pipedrive:

Pipedrive is a CRM pioneer that makes it simple to handle the company’s sales pipeline. You can use this method to identify hot leads and priority offers, and then build or customise your sales process strategy based on them. This tool’s starting price is $12.50 per month per user. Goal setting and reporting, email integration, communication history, a fantastic sales pipeline view, complete customization, and multi-language support are just a few of the features. 

Pipedrive Vs HubSpot

While Pipedrive offers a free 14-day trial, it does not offer a free-forever plan, so HubSpot is the better option if you have no budget for a CRM. When it comes to accessing more functionality and upgrading to paid plans, however, the distance between HubSpot and Pipedrive easily widens. Although HubSpot has a much larger feature set than Pipedrive, it is also much more costly if you need more than the free plan.


Your company will still have an effective and user-friendly summary of the sales pipeline with Pipedrive. Because of the sales funnel approach built into the app, the sales team and deal makers will love it. Your deals will be organized into sales levels, allowing you to track your team’s progress and determine which deals should be pushed. You will also keep track of the sales team’s success as well as the offers that have been given to leads.


  • Designed for small and medium-sized enterprises.
  • There are no integrations with larger corporations like SAP or Oracle.
  • Marketing solutions and functionality are limited.
  1. Insightly:

Small companies will benefit from Insightly, a cloud-based CRM solution. It has over 500,000 users all over the world. These include touch, pipeline, and task management, which can help you get a holistic view of your business, gain clear sales visibility, monitor customer deliverables, improve customer communication, improve organization-wide collaboration, and boost productivity and performance.

The platform is easy to use and integrates with traditional office applications. It also comes with a smartphone app for added convenience. While its daily pricing includes 5 different plans to meet the needs of various companies, it offers a free plan for startups and small businesses.


  • It allows you to get a 360-degree view of your client.
  • You get a comprehensive profile of the people who buy from you.
  • You understand both the small and big picture of your business.
  • Its social CRM feature helps you to monitor leads and interaction via social media.
  • CRM and project management are integrated in mobile and social media.


Although Insightly CRM may not be suitable for large-scale companies that need more storage space, it appears to be very useful for small and still-growing companies. However, the site’s limited reporting capabilities are a major drawback.

Ifeanyi Okondu
Ifeanyi Okondu

Ifeanyi Joseph Okondu is a Product Manager, technical writer, and creative. Connect with him on LinkedIn

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